A Quick Guide to Developing a Website that Drives Real Traffic

How long does it take a visitor to determine whether your website is worth their time? Mere seconds. In less time than it takes to say your name aloud, savvy web browsers will decide whether to click through your website or return to Google for another option. You must design your website with the ability […]

The 3 Most Important Mobile Optimization Strategies for Your Website in 2018

The purpose of the Internet has evolved significantly over the past ten years, and as a result the purpose and function of websites have changed as well. Everything now revolves around the user experience (UX). Given that most Internet users keep their smartphones glued to their hands 90 percent of the day, a large portion […]

Yes, Republishing Old Blog Content Can Pay Off

The Pareto principle is a centuries-old concept, but it now has new relevance in today’s business world. Back in 1896, Italian economist Vilfredo Pareto was working at the University of Lausanne and noted an interesting pattern around him. Not only was 80 percent of Italy’s land owned by 20 percent of the population, but 80 […]